Want Faster Growth than Organic Alone Can Deliver?
At Just Be Social, we run paid social media advertising that’s built for real business goals: leads, bookings, sales, and measurable momentum. And when you’re ready to scale beyond social, we can help you explore additional channels like CTV (Connected TV), OOH (Out-Of-Home), and other digital advertising options—without wasting budget on shiny objects.
What We Actually Do (Because “Running Ads” Isn’t a Strategy)
Paid social isn’t just clicking “Boost Post.” It’s creative + targeting + testing + optimization — and it needs a plan.
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If you're looking for an agency that can identify advertising potential, capitalize on your organic momentum, and funnel leads directly to your business, then JBS is here to help!
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Translation: we focus on performance and clarity — so you understand what’s happening and why.
Our paid social management can include:
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Campaign strategy (goals, funnel, targeting approach)
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Audience research + targeting setup
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Creative direction (what to say, what to show, what to test)
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Ad copywriting (hooks, headlines, CTAs)
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Creative asset guidance (or creation support depending on scope)
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Landing page recommendations (so clicks don’t get wasted)
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Conversion tracking guidance (Pixel/CAPI basics, events, UTM structure)
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Ongoing optimization (budget, audiences, creative, placements)
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Reporting that ties spend to outcomes
What We Can Advertise
Depending on your business, we’ll recommend the campaign mix that matches your goals.
Popular paid social campaign types:
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Lead generation (forms, calls, consult bookings) ​
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Website conversion campaigns
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Retargeting (site visitors, video viewers, engaged followers)
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Local awareness + reach
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Event promotion
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Offer-based campaigns (seasonal promos, limited-time offers)
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Recruitment campaigns (when hiring is a priority)
When It Makes Sense to Expand Beyond Paid Social
Paid social is usually the best starting point because it’s agile and cost-effective. But once you have a proven offer and you’re ready to widen reach, we can help you explore additional channels.
CTV (Connected TV) Advertising
CTV puts your ad on streaming platforms (think: smart TVs and streaming apps). It’s great for brand awareness at scale and reaching audiences in a more “lean-back” environment.
OOH (Out-Of-Home) Advertising
Billboards, digital boards, transit placements, and other real-world visibility plays. OOH can be powerful when you want to dominate a local market and stay top-of-mind.
Other Digital Advertising Options
Depending on your audience and goals, we can also support display and retargeting
YouTube ads, search ads, Programmatic placements, and sponsorship ads.
We’ll only recommend channels that match your goals and budget — not channels that look impressive in a proposal.
Our Approach:
Test, Learn, Scale (Without Burning Budget)
Start with strategy
(goal + funnel + offer clarity)
Launch with strong creative
(because creative is the targeting now)
Test intentionally
(audiences, hooks, formats)
Optimize weekly
(based on data, not vibes)
Scale what works
(and cut what doesn’t)
Get in Touch
Ready to hand over your social media passwords? Book a FREE introductory call with us today!