You're posting. You're showing up. You're doing all the things you think you're supposed to do, and still, the reach on Instagram just isn't there. Unfortunately, Instagram's algorithm isn't broken. It's working exactly as designed. The real question is whether your content is working with it — or against it. In case you missed it, Instagram recently shared its own breakdown of what helps your reach, what tanks it, and what makes content actually worth sharing. We broke it a

These are the social media engagement strategies working in 2026. Work with a social media marketing agency that cares about your success! Book a FREE discovery call today!

Every comment, DM, and tag is a chance to build the relationship. Handle it well, and support becomes loyalty (and referrals).